Marketing
12.2023
Marketing
12.2023
Set sail for your success! With fresh ideas and tailor-made marketing strategies, we strengthen your brand and explore new horizons together. Our creative concepts will win over your target groups - well thought-out, emotional and successful.
The German LGBTIQ+ Business Chamber, GGLBC for short, is committed to more diversity, innovation and growth for all business people in Germany in 2019. It connects global companies with LGBTIQ+-led small and medium-sized enterprises (SMEs for short). The Chamber’s mission is to strengthen the queer community – with a particular focus on the labor market and the topic of diverse supply chains.
Diverse supply chains – a topic that is not yet very familiar in Germany. And the GGLBC was planning a hybrid symposium on precisely this topic. We were immediately convinced by the idea, as it is also very important to us as a lesbian-led SME to stand up for more diversity in business. So we warmly welcomed the challenge and were commissioned with the event management and support with marketing measures. The aim of the symposium was to create a platform for an open exchange and to raise awareness of the topic. After familiarizing ourselves with the topic, we presented our client with a concept that matched her objective. The individual and coordinated strategy ranged from online marketing measures (website & social media), the creation of advertising materials (flyers, business cards, fanfolds, etc.) to the organization, coordination and direction of the event and the technology on site.
The GGLBC symposium on promoting a diverse supply chain was a complete success. Over 100 participants from business, politics, SMEs, corporates and the public sector took part. The event offered inspiring moments, exciting discussions and new contacts. We are proud to have created a platform for open exchange together with the GGLBC and will continue to advocate for a more colorful and inclusive business world.
Do you have any questions or are you interested in working with us? Just send us an email and we will get back to you or simply give us a call.